
Our values
inspire our
vision.
Our values inspire our vision.
What drives us forward is what drives us every day. Here are a few things that make us who we are.
What drives us forward is what drives us every day. Here are a few things that make us who we are.
We put people first.
From our employees to our clients, partners and communities, we help people live their lives healthier, happier and more productively.
We put people first.
From our employees to our clients, partners and communities, we help people live their lives healthier, happier and more productively.
We’re responsible.
Whether it’s going above and beyond for our clients, looking out for each other, or doing good things for the world, we do it wholeheartedly.
We’re responsible.
Whether it’s going above and beyond for our clients, looking out for each other, or doing good things for the world, we do it wholeheartedly.
We work intelligently.
By investing in smart people and technology, we bring meaningful data to light and work intelligently to turn insights into action.
We work intelligently.
By investing in smart people and technology, we bring meaningful data to light and work intelligently to turn insights into action.
We connect.
Our collaborative spirit and our ability to work together to build strong teams, robust networks and vibrant brands, is what we do best.
We connect.
Our collaborative spirit and our ability to work together to build strong teams, robust networks and vibrant brands, is what we do best.
The Indigo Leadership Team
Leading from the ground up.
Our passion is rooted in people. Everything we do is to help people live happier, healthier lives. Our leadership team has been rolling up their sleeves, literally, to bring natural and organic products to the marketplace through mutually-beneficial relationships that help everyone thrive, every single step of the way.
The Indigo Leadership Team
Leading from the ground up.
Our passion is rooted in people. Everything we do is to help people live happier, healthier lives. Our leadership team has been rolling up their sleeves, literally, to bring natural and organic products to the marketplace through mutually-beneficial relationships that help everyone thrive, every single step of the way.

Tony Luongo
President

Tony Luongo
President
Tony has been a leader in the food industry since 1982, with a wide range of experience over the last four decades, including senior sales and marketing positions in multinational food companies including Canada Bread and Scott Paper. Tony’s expertise in building brands and building teams is invaluable at Indigo, as the company continues to expand across Canada. In his spare time, Tony enjoys playing the drums, singing in a 2-piece band, tennis, golf and most importantly, spending time with his family.

Lindsay Weatherdon
Executive Vice President

Lindsay Weatherdon
Executive Vice President
Lindsay has deep industry experience, going back over 30 years. Lindsay’s early years with a multinational consumer packaged goods organization spring-boarded his entrepreneurial spirit, leading him to start his own sales and marketing agency in the early 90s. Lindsay thrives on problem-solving, teamwork, breaking down barriers, and delivering for customers and clients alike. Outside of work, Lindsay enjoys traveling, fitness and spending cherished time with his family and friends.

Krista Cunningham
General Manager

Krista Cunningham
General Manager
Krista is an accomplished Sales and Marketing executive with over 20 years of experience, from roles at various consumer packaged goods organizations in Canada and the U.S. With a hybrid background, Krista is a strong leader with a focus on execution and delivering results. She has a passion for food and sustainable living, which led her to the Natural Products Industry. Outside of work, Krista enjoys spending time in the gym, practicing yoga, cooking, travelling and spoiling her rescue pup.

Mark Christianson
Senior Director, Distributor & Data Management

Mark Christianson
Senior Director, Distributor & Data Management
Mark has spent virtually his entire career in the natural products industry, working in management positions in retail, manufacturing, distribution and brokerage. In his spare time, Mark sits on the Board of Directors for a small independent school in Langley, BC and spends countless hours volunteering and coaching youth sports teams in his area.

Nassima Kessal
Senior Director, National Accounts & Quebec

Nassima Kessal
Senior Director, National Accounts & Quebec
Nassima joined the Indigo team in 2022. She brings over 20 years of progressive sales experience in category and shopper insights, trade marketing and account management, working primarily with Tier One CPG organizations across multiple channels. Passionate about food, health, and wellness, Nassima is very excited to be part of the natural food industry. Outside of work, Nassima lives an active lifestyle and loves spinning, running and travel, as well as spending time with her family.

Andrew Lowden
Senior Director, Regional Accounts & Ecommerce

Andrew Lowden
Senior Director, Regional Accounts & Ecommerce
Andrew has been working in the grocery retail, food and consumer packaged goods industry for over 15 years, with various roles in merchandising and operations at Overwaitea Food Group, as well as over seven years as Key Account Manager at Tree of Life. When he’s not enjoying time with his family, Andrew can be found venturing in the outdoors, running and traveling.

Catherine Younder
Senior Director, National Retail Operations

Catherine Younder
Senior Director, National Retail Operations
Catherine joined Indigo in 2019. She brings 20+ years of experience in sales management, training and merchandising, having worked with tier one consumer packaged goods organizations across multiple channels. Catherine is more than happy to be supporting healthy brands that are aligned with her lifestyle. In her spare time, Catherine enjoys spending time with friends, family and her four-legged boy. She loves snowmobiling, golf and creating live edge charcuterie boards in the woodshop.

Kay Angeles
Key Account Manager

Kay Angeles
Key Account Manager
Kay comes to Indigo with a background in digital marketing and account management in the furniture industry and has worked with major retailers across Canada. With a healthy curiosity for food and a passion for health and wellness, it felt like a natural next step to dive into the natural channel at Indigo. In her spare time, you’ll find Kay on the mat at her local yoga studio, spinning, running outdoors by the water or planning her next trip abroad.

Jocelyne Asselin
Territory Manager, Vancouver Island

Jocelyne Asselin
Territory Manager, Vancouver Island
Jocelyne is very excited to join the Indigo Team. She has over twenty years of experience as a Sales Representative within several different industries. Throughout the years, she had opportunities to work with manufacturers, distributors and most recently with food brokers representing some of Canada’s best-known Natural brands.
Outside of work, Jocelyne is very passionate about the outdoors. She finds spending her free time hiking, paddle boarding and kayaking on the ocean and having great laughs with friends. She truly enjoys living in her personal paradise of Vancouver Island.

Greg Banks
Territory Manager

Greg Banks
Territory Manager
Greg brings over 25 years in the Natural Foods industry in both retail and sales. His passion for food also includes growing a large organic veggie garden in the beautiful West Kootenays. He stays active by biking, hiking and kayaking in the summer and snowshoeing & playing hockey in the winter.

Kathy Banks
Key Account Manager

Kathy Banks
Key Account Manager
Kathy joined Indigo in February 2017 and brings over 20 years of consumer packaged goods experience. Her heartfelt interest in health and wellness, passion for delicious food and sales experience make her a great fit for the natural and organic food industry, as part of the Indigo team. Yoga, meditation, and entertaining are a few of her passions, but her favourite is relaxing at home with her family.

Joyce Chan
Assistant Client Manager

Joyce Chan
Assistant Client Manager
Joyce joined Indigo in February 2021 and brings over six years of experience in sales and marketing. Studying marketing communications, she became passionate about the story and the ingredients behind brands. Working at a food distributor and local farmers’ markets she developed her interest in sustainable and healthy living. In her spare time, Joyce enjoys exploring with her loved ones, travelling, snowboarding, yoga and baking.

Rebecca Chudnovsky
National Client Manager

Rebecca Chudnovsky
National Client Manager
Rebecca joined the Indigo Team in June 2022 and brings five years of experience working in consumer-packaged goods. She has a specific interest in the Natural Products Industry and is thrilled to be able to continue to develop her career while working with inspiring brands. Rebecca has been passionate about living a healthy lifestyle for as long as she can remember. When she isn’t working, you can find her training for half-marathons, working out at her local gym or practicing new recipes in the kitchen.

Nancy Coker
Senior Key Accounts Manager

Nancy Coker
Senior Key Accounts Manager
Nancy is very excited to join the Indigo team. She brings over 20 years of brokerage & retail experience and spent 10 years working for a major retailer as a Category Manager. Nancy has spent the past 13 years as a Business Development Manager where she used her experience and passion for food to drive sales results. In her spare time, Nancy loves spending time with family and friends. During the winter months, she is a devoted hockey mom and once the warm weather arrives you will find her in the flower garden or sitting in her favorite chair reading.

Melissa Elton
Assistant Client Manager

Melissa Elton
Assistant Client Manager
Melissa joined the team at Indigo in June of 2022. She brings with her over 15 years of experience in administrative roles in a variety of industries. Already passionate about health and natural foods in her personal life, she is excited enter the natural food industry and help clients make their dreams a reality. Her life passions include singing and playing music, being in nature, trying new foods, and spending time with family and friends.

Michelle Gillespie
National Client Manager

Michelle Gillespie
National Client Manager
Michelle joined the Indigo Team in 2020. With a Bachelor of Business Administration from York University, she brings over 20 years of experience in consumer packaged goods, spanning all areas of the store, focusing on Sales and Trade Strategy. Passionate about food and well-being, Michelle is extremely excited to be part of the natural foods industry. In her spare time, she loves family trips, relaxing at the cottage and watching her kids play passionately in hockey arenas, baseball and lacrosse fields.

Amy Hathaway
Key Account Coordinator

Amy Hathaway
Key Account Coordinator
Amy joined the Indigo team in March 2022 bringing with her over 20 years of sales and support experience across various industries and two continents. Healthy food has always been a large part of Amy’s life which is why cooking food from fresh ingredients (sometimes her own) takes up a lot of her spare time. When Amy is not working, you can assume she is travelling and spending time with her family.

Kathleen Hebert
Key Account Manager

Kathleen Hebert
Key Account Manager
Kathleen is really excited to join the Indigo Team. Kathleen completed her bachelor’s degree in Business Administration & Marketing from the Université du Québec à Trois-Rivières, where she acquired the necessary knowledge to ensure business management in various start-up companies. With nearly 15 years of experience in marketing, sales, brand management and consumer packaged products, her passion for entrepreneurship and food have allowed her to evolve within manufacturing companies, in the dairy and cheese industry, then in organic, vegan and natural food distribution. Outside of work, Kathleen enjoys home staging, visual arts, cooking, trying new recipes and enjoying nature!

Michael Hudson
Manager, Human Resources

Michael Hudson
Manager, Human Resources
An “HR guy” for a long time, Michael jumped at the opportunity to bring his 20+ years of strategic and hands-on experience to the Indigo team. Having worked across several sectors, Michael brings a clear vision for Human Resources, as Indigo continues to expand. Michael loves travelling with his partner Michael (yes, it can be confusing) and so far they’ve visited over 20 countries! Home base is beautiful Vancouver Island, which they share with their dog Ziggy Stardust. Michael is also a life-long supporter of the Liverpool Football Club.

Shannon Hunter
Team Lead – Key Accounts West

Shannon Hunter
Team Lead – Key Accounts West
Shannon joined the Indigo team in September 2014, after completing her Bachelor of Arts, Industrial Relations at McGill University, with a passion for wellness and a desire to help grow the natural foods industry. She enjoys a healthy and active lifestyle that includes hiking, skiing and venturing outdoors. Although she has a passion for travel, lately, most weekends you can find her on the local BC mountains with her husband and dog.

Laurie-Ann Irvine
Territory Manager, Prairies

Laurie-Ann Irvine
Territory Manager, Prairies
Laurie-Ann joined the Indigo Team in early 2017. With over 13 years of experience in the natural and organic food industry, in roles from Corporate Buyer to Category Manager, she’s proud to work for a company and an industry that supports her passion for healthy living. She values the relationships she’s built over the years and continues to nourish. Laurie-Ann is a proud, loving mom and enjoys spending quality time with her son, plus baking delicious healthy foods, reading, Pilates and traveling.

Amanda Jones
National Retail Sales Coordinator

Amanda Jones
National Retail Sales Coordinator
Amanda joined the Indigo team in 2018, with significant previous experience working for a national food distributor. She has a keen interest in healthy, natural foods and is happy to put her passion and ingenuity to work for new brands at Indigo. Amanda is originally from the Kootenay region of BC where she visits her family and friends, mostly during those long summer days. In her spare time, she enjoys crosswords, reading and running, but her biggest joy in her life is spending time exploring the outdoors with her son.

Owen Kelly
Key Account Manager

Owen Kelly
Key Account Manager
Owen joins the Indigo team with experience in retail sales and account management in consumer packaged goods, as well as the natural foods industry. He has worked with a plethora of national and local accounts and prides himself on building strong, lasting relationships. Being health conscious with a love for food drives Owen’s passion for natural products. In his spare time, Owen is a big fan of exploring the outdoors and trying new restaurants. He’s also a former student athlete at UBC, and can’t help his competitive spirit, often trying to outdo friends on the golf or tennis court.

Heidi Kutzelnig
Territory Manager

Heidi Kutzelnig
Territory Manager
Heidi has over a decade of experience in many facets of the natural foods sector spanning from retail to restaurant. She has a background in nutrition and food science and is a trained chef with a focus on healthful eating/illnesses/allergies. She has a passion for all things food related.

Karine Leroux
Territory Manager

Karine Leroux
Territory Manager
With her Bachelor of Business Administration, Marketing, from HEC Montreal, Karine has more than 17 years of experience as a natural products sales representative. Since she joined the Indigo team she’s been a great communicator and excellent listener, with a knack for getting things done. She’s passionate about downhill skiing, cooking, painting, traveling to new destinations, and family outings anywhere.

Jena Li
Retail Data Coordinator

Jena Li
Retail Data Coordinator
Jena grew up in the countryside and appreciates the value of organic food. After graduating from the University of Alberta with a Bachelor of Applied Science, in Statistics and Applied Probability, she started working as a Data Analyst at a retail consulting firm. In 2020, she brought her background in applied statistical analysis and experience in the business intelligence area to the Indigo team. In her spare time, Jena enjoys practicing yoga and connecting with others, while pursuing and promoting a healthy lifestyle for all.

Adriana Milla
Key Accounts Coordinator West

Adriana Milla
Key Accounts Coordinator West
Adriana joins the Indigo team with extensive experience in trade-marketing with Tier 1 consumer packaged goods companies in El Salvador and Panama. As a newcomer to Canada, she has worked in sponsorship sales for international conferences. Her passion for health has brought her to the natural foods industry. Adriana enjoys learning about other cultures through food, music, and traveling. In her spare time, she enjoys yoga, reading, catching up with friends, and biking around beautiful BC.

Alison Millar
Territory Manager, Vancouver

Alison Millar
Territory Manager, Vancouver
Alison has proudly been a part of the Indigo family since 2015. She brings 20+ years of account management and sales experience from various industries. Alison values the trusting relationships she’s developed and how her love of natural foods can be fully aligned with her career. Off hours, Alison loves hiking, kayaking, biking, skiing and snowshoeing and can often be found rink or diamond-side, cheering on her sporting son.

Joelle Mintzberg
Assistant Client Manager

Joelle Mintzberg
Assistant Client Manager
Joelle has been immersed in the health and wellness industry for the past five plus years, with a particular interest in consumer behaviour trends. With a background in sales, marketing and nutrition, Joelle is focused on helping natural brands expand their reach to improve the overall health and well-being of their customers. Joelle’s passions include spinning or cycling outside, snowboarding, water skiing, cooking, visiting farmers’ markets and traveling.

Patrick Nolan
Key Account Manager

Patrick Nolan
Key Account Manager
Patrick joined the Indigo Team in February 2022, bringing over 20 years of CPG experience across both natural and conventional categories. After completing his Bachelor of Commerce at the University of Guelph, Patrick put down roots in the city and has been raising his family there since. Patrick can usually be found cooking and baking at home, a long-time passion of his, or walking his dogs around his neighbourhood. His considerable experience in Field Sales enables Patrick to translate brand strategies into winning store-level execution for our clients and customers alike.

Sterling Perley
Senior National Client Manager

Sterling Perley
Senior National Client Manager
Sterling joined Indigo in the Fall of 2019 as a Senior National Client Manager. A “veteran” of the industry, Sterling brings over 30 years of experience to the team. When he’s not creating spreadsheets or analyzing data, Sterling can be found enjoying the naturally beautiful things in life, like spending time with his family of four (five if we include the dog) in front of the fireplace, camping in Beautiful BC, fishing in local waters, gardening, and of course, taking his best friend Apollo for a long walk in the park.

Lorena Perrin
National Client Manager

Lorena Perrin
National Client Manager
Lorena has over 27 years of experience working for and representing brokers and manufacturers. She believes in collaboration, building strong relationships and teamwork. Her previous experience includes working with General Mills, Campbell’s, Nature’s Path and various brokers. When not working, Lorena has a passion for fitness and loves finding new workouts, hikes and bike routes. Lorena also enjoys cooking, good wine and family time.

Mel Pha
Key Account Coordinator

Mel Pha
Key Account Coordinator
Mel brings to Indigo an education in Marketing Management and experience in Retail Sales from multiple industries. She has a passion for healthy living and loves all types of foods. A few of her favourite activities include anything outdoors with friends and family like hiking, rock climbing, and golfing.

Caroline Poirier
National Event and Associate Client Manager

Caroline Poirier
National Event and Associate Client Manager
Caroline joined the Indigo team in 2014 and brings with her 20+ years of project management from various fields. Caroline is passionate about eating well and working with brands that are better for the planet and people. Outside of work, Caroline is a mom to two beautiful daughters and enjoys cooking, home renovation projects, functional design, travelling, and walking in nature. Continuously driven to make things better at work and in her personal life, Caroline is passionate about building trusting client relationships and delivering creative and winning solutions for our brands.

Catherine Rivet
National Client Manager

Catherine Rivet
National Client Manager
Catherine was thrilled to join the Indigo team in 2017. Excited to leverage 15 years of experience in the fashion industry, her entry into the food sector a few years ago was a natural fit, given her passion for health, wellness, and contributing to the growing consciousness for healthy food choices. A fan of family adventures, Catherine was extra-inspired by travel while living in Europe with her husband. Her two daughters are her greatest inspiration and fuel the energy she brings to everything she undertakes.

Melissa Russo
Key Account Manager

Melissa Russo
Key Account Manager
Melissa rejoined Indigo in 2016 and has over 15 years of experience in CPG sales, event planning and promotions. She holds an Associate Degree in Marketing Communications from the British Columbia Institute of Technology. Melissa currently lives in Collingwood, Ontario and enjoys home renovations & design, and gardening, but mostly spending time with her family on Georgian Bay.

Lisa Scalise
Assistant Client Manager

Lisa Scalise
Assistant Client Manager
Lisa is based in Tottenham, Ontario where she moved with her husband and two adult children, after calling Aurora home for 23 years. With over 25 years of retail and customer service experience, Lisa most recently worked as a Marketing and Key Account Assistant in the natural channel. Lisa loves spending time with family and friends, watching her husband garden, going on walks with her daughter, sports, music, good food, and vacationing now and again.

Julia Seidel
Territory Manager, GTA

Julia Seidel
Territory Manager, GTA
Julia is excited to combine her sales skills with her passion for health and wellness and be part of the Indigo team. She has nine years of sales experience and is a Certified Nutritional Practitioner. Julia loves spending her time at the gym and whipping up gluten-free treats in the kitchen with friends and family. She believes life is all about balance and enjoys the culture at Indigo supports this philosophy!

Andrew Smeeth
Territory Manager, Vancouver

Andrew Smeeth
Territory Manager, Vancouver
Andrew has spent 18 years in sales and account management, the last 8 years in the CPG specialty foods industry. Andrew’s belief in healthy living and wellness drew him to working with the Indigo Team.
He is excited to continue representing great brands in retail grocery stores in BC.
In his spare time, Andrew is an avid practitioner of yoga, plays golf tournaments, and mostly enjoys time with his family.

Guylaine Turcotte
Territory Manager, Montreal

Guylaine Turcotte
Territory Manager, Montreal
Guylaine joined the Indigo Team in 2014 and brings more than 20 years of natural foods sales experience to the team, with expertise in the natural channel as well as traditional markets. Interested in practically everything in the nutrition and wellness world, Guylaine received her diploma in phytotherapy in 2001. She enjoys a wide range of sports, including cycling, walking and cross-country skiing, and loves to travel.

Sheila Vankatarao
Key Account Coordinator

Sheila Vankatarao
Key Account Coordinator
Originally from Montreal, Sheila brings a weather of experience in Account Coordination across several industries. Outside of work, Sheila enjoys travelling, baking, exploring new restaurants, taking on DIY projects and spending time with family and friends.

Ariel Yeh
Assistant Client Manager

Ariel Yeh
Assistant Client Manager
Ariel joined the Indigo Team in the fall of 2018, after working with conventional food distributors for nearly 10 years, primarily focusing on product development and regulatory compliance. With a passion for food and a belief that “we are what we eat”, Ariel is delighted to work with a team that values simple, delicious food. She has a Bachelor of Science specializing in Food Nutrition and Health, Food Market Analysis and brings her skills in product development, data analysis and process improvement to Indigo. Ariel enjoys cooking, especially with produce from her garden, as well as mountain biking, playing her ukulele, and bird watching.
We’re easy to reach.
Want to get in touch? If you’re representing a natural or organic product or brand, please fill out the Brand contact form below. If you’re a retailer or distributor, please fill out the Retailer contact form below. We’ll get back to you as quickly as possible.
We’re easy to reach.
Want to get in touch? If you’re representing a natural or organic product or brand, please fill out the Brand contact form below. If you’re a retailer or distributor, please fill out the Retailer contact form below. We’ll get back to you as quickly as possible.
Brand Contact Form
Retailer Contact Form
Exceptional peoplemake it happen.
At Concord National, we know that nothing exceptional happens without exceptional people on board. That’s why we offer salaries, benefits, education and training that go beyond what you might expect. Just like we go beyond expectations for our clients.
Exceptional people make it happen.
At Concord National, we know that nothing exceptional happens without exceptional people on board. That’s why we offer salaries, benefits, education and training that go beyond what you might expect. Just like we go beyond expectations for our clients.